Commercial lifestyle photography of friends celebrating outdoors on a rooftop in NYC, captured with natural light and warm tones for brand and advertising use.

Q Mixers - Lifestyle Shoot in NYC

By David Pexton

Q Mixers brought us in to create lifestyle photography that felt real and matched the personality of their brand. What started as a single project grew into an ongoing collaboration covering stills, short promo videos, and event work across New York City. The idea was simple. Show the product in real environments with real people, and give the brand clean, modern visuals they could use across campaigns.

We shot in a range of locations, from Brooklyn homes to bars across NYC that stock Q Mixers, along with rooftop events, private apartments, and outdoor gatherings. Because their mixers are part of everyday moments, the images needed that same natural feel. We photographed Q Mixers at NYC Pride, Cinco de Mayo rooftops, WhiskeyX, and industry events like BCB. We also documented bartenders using the mixers in real service around the city, which gave the project a strong mix of lifestyle photography, product detail, and genuine atmosphere.

The final collection includes commercial lifestyle photography, business lifestyle photography, event imagery, product frames, and short promo videos created for their website and social campaigns. It reflects the brand in a way that feels elevated but grounded, and it shows how Q Mixers fits naturally into real New York moments.

I filmed and edited a video for Q Mixers' social media platforms at the Whiskey-X event, held at the Brooklyn Navy Yards in New York.

Beverage product photography featuring a colorful lineup of glass bottles, captured in a bright studio setting for commercial advertising.
Brand lifestyle photography of a bartender preparing a cocktail in a bar setting, showcasing product and presentation details.
corporate lifestyle photography of a cocktail setup with Q Tonic bottles, sliced lemons, fresh herbs and a tray of oysters on a kitchen counter
Commercial lifestyle photography of a cocktail with mint and lime garnish, captured in a New York bar for advertising and product marketing use.
Product and lifestyle photography of a drink being poured next to food, styled for brand storytelling and commercial use.
Lifestyle photography of friends opening drinks and sharing a laugh, captured in a bright NYC kitchen for brand and social media campaigns.
Lifestyle photography of friends celebrating with drinks and sparklers on a NYC rooftop, captured for advertising and brand campaigns.
commercial_lifestyle_photography_bartender_mixing_cocktails_event_nyc_david_pexton_photography.jpg
Commercial beverage photography featuring a cocktail and soda bottle on a bar counter, captured in warm light for lifestyle and hospitality marketing use.